We start by analysing your app. With your help we establish the target audience (users) of your product and the value it provides. We analyse your competition, your own ideas and branding in order to include them in designing the right campaign strategy for your app.
When launching a new app in Google play or App Store you need to ensure the best possible exposure. ASO is a set of techniques used to complete your product’s app store profile so it shows up as high as possible in the search results.
In this phase we design your marketing campaign. This includes continuous improvements to ASO, your app’s website (landing page), Google Ads strategy as well as social media exposure – YouTube, Facebook, Twitter, Instagram and any other services that you may choose.
Once your app is in the market and your campaign lunched, we will constantly monitor the effects and provide periodic reports directly to you. The reports will also help us to continuously improve and adjust the marketing efforts.